To be able to grow in the design industry nowadays you need to be different and definitely niche. Because of this producing something custom made has been extremely popular in the past few years. Tailor clothing and bespoke shoes are long known for the custom made fashion market. But something a little more updated is custom made sneakers. Since Nike launched Nike I.D. the craze of special design sneakers went around every part of the world.
For this post I want to introduce to you 2 top sneaker customizers SBTG (Sabotage) or Mark Ong from Singapore and NASH or Alex Nash from United Kingdom.
NASH or other name NASH Money a young Londoner born in Portuguese family who are obsess with skating and after working with shoe store in Portabello it all came out that he is obsessed with sneakers.
NASH work are mostly regard as reconstruction of shoes as he put parts, bits and pieces of Visvim, Air Jordan, Nike Dunk, etc. that you can imagine of then stitch them back together to create a new one of a kind sneakers. NASH has been collaborating with Nike, Lacoste, Second Son, DC, Foot Locker and many more.
While SBTG has been celebrated by the sneaker heads all over the world especially after the coolest collaboration he did with Nike. SBTG or Sabotage or Mark Ong is one of the best sneaker painters of the world. Born in Singapore and got into customizing his shoe since he was a kid when he painted his Nike Swoosh poison green.
SBTG work is not the same as NASH, SBTG does hand painted sneakers and very vintage inspired. The signature of SBTG is the Sabotage logo that is always on all his work.
Though the 2 are working as sneaker customizers yet both have their in individual identity that is why they are worldly recognized. We think that the market of custom made stuff will surely grow further, we’ll just need to wait and see…